- Faculty
- Faculty Faculty of Business and Economics
- Research Interest
- Consumer Behavior, Artificial Intelligence in Business and Marketing.
- Teaching Materials
- no content
- Academic Background
- M.B.A in Marketing (University of Dhaka) B.B.A. in Marketing (University of Dhaka)
- Awards & Achievements
- Research Seed Grant by BRAC University Project: Tertiary Business Education in the Artificial Intelligence (AI) Era: Navigating Learners’ Trajectories for RUX-Transformation. Duration: 2025-26.
- Selected Publications
- Chowdhury, S.H. and Zabeen, M. (2020). An Assessment of the Competitiveness of Bangladesh’s RMG Sector Using Porter’s Diamond. Theoretical Economics Letters, 10, 875-890. http://dx.doi.org/10.4236/tel.2020.104052. Zabeen, M. and Huda, S.S.M.S. (2019). Ensuring Effective Customer Participation: A Case Study on Mobile SIM Re-registration in Bangladesh. SAGE Business Cases Originals. http://dx.doi.org/10.4135/9781526473493. Zabeen, M. and Chowdhury, S.H. (2017). Mass Customization through Manufacturing Postponement Strategy: The Case of Build-A-Bear Workshop. American Journal of Business, Economics and Management, 5(4), 25-29. Zabeen, M., Shams, S. and Sultana, N. (2017). Growing Popularity of Muslim Attire: Faith or Fashion. International Journal of Asian Social Science, 7(9), 728-737. https://doi.org/10.18488/journal.1.2017.79.728.737. Zabeen, M. and Ahmed, N. (2016). Mobile Banking through the Eyes of Generation Z - An Empirical Study on Technology Acceptance Model. The Jahangirnagar Journal of Business Studies, 6(1), 87-100. Chowdhury, S.H. and Zabeen, M. (2016). Growth of the RMG Sector in Bangladesh: A Paradox to Porter’s Diamond Model. In: 2nd International Conference on Business Research. Dhaka: Department of Business Administration, East West University. Chowdhury, S.H. and Zabeen, M. (2015). An Insight into Entrepreneurship in Bangladesh: The Role of Institutions and Financing. In: International Conference on Business and Social Science Research. Dhaka: Department of Business Administration, East West Zabeen, M., Sayeeduzzaman, M. and Islam, A.B. (2023). Community Based Tourism for Socio Economic Development: Role of Public and Private Sector. International Journal of Hospitality & Tourism Management, 7(2), 70-77. http://dx.doi.org/10.11648/j.ijhtm.20 Ashrafi, D.M., Chowdhury, S.M.M., Habiba, W., Chowdhury, S.H., Alam, M.S., Zabeen, M. and Sarker, M.A.R. (2024). Rigidity or fluidity? Does variety-seeking vary based on perceived threat during the COVID-19 pandemic? Sri Lanka Journal of Social Sciences Niloy, A.C., Akter, S., Sultana, J., Rahman, M.A., Sultana, N., Prome, T.I., Isha, N.J., Afroz, M., Zabeen, M., Tabassum, M., Chowdhury, R., Sarkar, M, Mahmud, S. and Sen, A. (2025). Can Generative AI be an Effective Co-Teacher? An Experiment. Computers Ashrafi, D.M., Mone, F.H., Zabeen, M., Sarker, M.A.R. and Shahid, T. (2024). What Drives Users to Recommend Mobile Fitness Apps? A Three-Stage Analysis Using PLS-SEM, Machine Learning, and fsQCA. International Journal of Human–Computer Interaction, 41(2 Eva, T.P., Akter, S., Zabeen, M. and Shahriar, S.H. (2024) Exploring the future of learning: understanding the innovation in learning from the perspectives of developing nation. Journal of Research in Innovative Teaching & Learning, 17(2), 297-309. http Faika, A.K. and Zabeen, M. (2023). Can Social Media Consumption Behavior Shape Personalities? A Comparison between Gen-Z and Gen-Alpha. The Business and Management Review, 14(3), 89 99. In: 8th International Conference on Globalization, Entrepreneurship
- Professional Experience
- no content
- Affiliation Professional Membership
- no content